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Motion graphics is animation, but with text as a major component. Essentially, it’s animated graphic design.

Motion Graphic Video

Motion graphics are pieces of animation or digital footage which create the illusion of motion or rotation, and are usually combined with audio for use in multimedia projects. Motion graphics are usually displayed via electronic media technology, but may also be displayed via manual powered technology (e.g. thaumatropephenakistoscopestroboscopezoetropepraxinoscopeflip book). The term distinguishes static graphics from those with a transforming appearance over time, without over-specifying the form.While any form of experimental or abstract animation can be called motion graphics, the term typically more explicitly refers to the commercial application of animation and effects to video, film, TV, and interactive applications.

Motion graphics extend beyond the most commonly used methods of frame-by-frame footage and animation. Motion graphics can be distinguished from typical animation in that they are not strictly character driven or story based and often represent animated abstract shapes and forms such as logos or logo elements.

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